|
Exciting News from Walthers!
We're pleased to announce that Wm. K. Walthers, Inc. acquired the assets of
the Toy and Hobby division of Life-Like Products, LLC. on Thursday, July 14,
2005 with the mission of elevating model railroading to a whole new level.
The synergies this alliance creates will allow for innovations in new model
railroading product design that would have otherwise been impossible. If
you thought 2005's massive new product offering was incredible, just wait
until you see what we'll deliver in 2006!
In combining new product development teams from each company, Walthers Vice
President of Marketing & Sales John Sanheim believes the fusion will
successfully grow the base of model railroaders: "Walthers is reaching out
to new customers in an effort to expand our hobby's enthusiast population.
We're achieving that by offering an abundance of new, diverse choices to
match individual needs across all differing skill levels. Novice and
experienced modelers alike will be offered everything they need to make
their layout vision a reality."
Through this transition, Walthers expects no interruption in production and
delivery of new Life-Like products. Additionally, Walthers plans to
increase Life-Like product availability.
Regarding the acquisition of Life-Like Products, President and CEO Phil
Walthers states: "This new acquisition is an important step in continuing
our long-term commitment to the hobby. Walthers is determined to preserve
the valued brands modelers trust. We're dedicated to improving the hobby
for generations to come."
Based in Milwaukee, Wis., with nearly 75 years of serving model railroaders,
Walthers is an established industry pillar with popular passenger and
freight cars, Cornerstone Series® buildings, and the market's most
comprehensive reference book and Web site -- walthers.com.
Both parties feel that this transaction will significantly benefit the
industry. Jerry Kandel, President of Life-Like comments, "This acquisition
by Walthers will allow Life-Like to use its management team and resources to
focus on its core business of retail foam, industrial foam, refrigerant gel
and gliders."
President Walthers agreed, "this venture is a great opportunity for Walthers
to help secure the future of model railroading by offering high-quality
products for a wide variety of interests. The inclusion of Life-Like models
allows us create a complete range of products from entry level to expert.
It's a winning situation for Life-Like, Walthers, and model railroading
enthusiasts."
Please visit us on our Web site, walthers.com, where you may browse the
entire catalogue of 300+ manufacturers and 85,000+ products available for
purchase online.
|